Aetna Medicare
animated video

Aetna had important insights to share with employers about the value of their integrated services, and my role was to transform those findings into an engaging and easy-to-digest visual experience. I chose an animated approach that put the spotlight on key statistics, making the numbers the focal point. This design choice effectively communicated the tangible benefits of Aetna’s Medicare offerings, such as cost savings and improved service integration. By leading with these compelling figures, I not only conveyed the data but also helped elevate Aetna's position as a leading provider in the competitive insurance landscape, ensuring their message stood out.

Animation: Joe Ojomo