CVS Heath’s
Leadership Live 2023
For CVS Health’s second annual leadership meeting, they sought a dynamic and inspiring theme that would not only elevate their brand but also resonate with their leadership team and stakeholders. To achieve this, I developed a comprehensive event branding that positioned CVS Health as an engaging, innovative, and approachable leader in healthcare.
Animation: Magnus Atom
Navigating New Horizons
The branding featured bold, modern visuals that balanced professionalism with energy, creating an event theme that was both informative and memorable. Every detail, from the logo to the color palette and typography, was carefully crafted to create a cohesive experience that emphasized CVS Health's focus on growth, collaboration, and innovation.
Set in Washington, D.C., the design drew inspiration from the city's iconic architecture, using CVS Health's primary colors—bold red and navy blue—to reflect both the brand's identity and the patriotic spirit of the location, creating a visually strong and consistent event.
