Aetna + MetLife
Interactive Quiz and Email
To help Aetna and MetLife promote mindfulness and self-care, I designed an engaging online quiz and email campaign that encouraged healthy habits while connecting members to Aetna services and wellness resources. I used calming gradient backgrounds in purples, blues, and greens to align with both brands, with the Aetna heart as a central symbol of well-being. The layout was kept simple with clear progress indicators and ample spacing for readability, while resource spotlights offered helpful tips throughout. To inspire immediate action, I included an optional 30-second meditation screen at the end of the quiz, encouraging members to start their self-care journey right away.
Animation + Coding: Melissa Gabriele


